Blog Posts Tagged 'yahoo!'*

Targeting individual search engines; a technique from the past?

Posted on 14th February 2008 at 3:22 pm by Manley

There was a time when SEOs were recommending different landing pages for different engines.

Thankfully this has gone the way of meta keyword stuffing, but is there an argument for still focusing campaigns on individual engines or should companies be adopting a more holistic search offering?
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Everything you need to know about Microsoft's bid for Yahoo!

Posted on 5th February 2008 at 2:57 pm by Ian Macfarlane

Microsoft have made an audacious hostile bid to buy Yahoo! - will they succeed, what will the combined company look like and what does this mean for the future of the search industry?
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Search engine sideshows; product placement or data mines?

Posted on 17th November 2007 at 2:42 pm by Manley

Acquisitions. Everyone is making them, often with no obvious ROI.

Just why are the search engines diversifying so much? Can it really just be market dominance that is driving them?
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Unlikely antitrust alliance over DoubleClick purchase

Posted on 1st October 2007 at 12:03 pm by Manley

While we wait for the result of the EU Competition Regulator's review of Google's proposed purchase of rival on-line advertising mogul, DoubleClick, following similar submissions to both the Australian competition regulator and the U.S. Federal Trade Commission, some big guns who have previously suffered at the hands of antitrust officials are forming an unlikely alliance to oppose the purchase.
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