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    <title>Google play fair on Pay-Per-Click</title>
    <link>http://blog.lbi-netrank.co.uk/google-play-fair-on-adwords-pay-per-click-adsense-advertising/</link>
    <description>Google is changing the format of Pay-Per-Click AdWords appearing on AdSense sites to reduce the cost to advertisers from accidental clicks.  This move looks like it will slash revenue for the search giant.  Is Google playing fair at its own cost or is this a shrewd commercial move?</description>
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    <lastBuildDate>Thu, 20 Nov 2008 22:14:32 +0000</lastBuildDate>
    <copyright>2008</copyright>
    <ttl>15</ttl>
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